Late post from the Forrester Marketing Forum Conference I attended a couple weeks ago. The topic was “Customer Engagement”, which is heralded by many publications as the new marketing buzzword. I love buzzwords…they get buzz! Which gets people talking, which gets people trying things, which causes failures, which creates learning, which (hopefully) creates better companies. I digress. The primary research and paper behind customer engagement was conducted by Brian Haven, who’

Take a look at this new compilation video of the last WOMMA (Word of Mouth Marketing Association) event in Las Vegas. #UnitedStates #Counties #wordofmouth #WordofMouthMarketingAssociation #MarketingandAdvertising #Miami #Business #wommu #WOMMA