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Sam Decker Blog

Aug 19, 20244 min read
High-Speed Leadership: How to Let Go of the Wheel
The goal of letting go is simple: unleash the entrepreneur in every employee while ensuring everyone is aligned.

Jul 3, 20244 min read
High-Speed Leadership: What’s Your (Biggest) Problem?
If you haven’t seen Formula 1: Drive to Survive on Netflix, stop what you’re doing and watch it. Even if you’re not a car enthusiast,...

Jun 30, 20244 min read
High-Speed Leadership: How to Carry Momentum
By 2012, Mass Relevance was proving its expertise in curating real-time Twitter content for TV shows like X Factor, Inside the NBA, the...

Jun 23, 20244 min read
High-Speed Leadership: “Hypothesis Mindset” to Achieve Performance
In high speed performance driving and company leadership, the ability to master capabilities will ensure success. The best path to...

Jun 19, 20243 min read
High-Speed Leadership: Get Traction from Balance
Imagine four very small "contact patches" – not much larger than your hand – holding your one-ton car to the road. The texture of the...

Jun 18, 20243 min read
High-Speed Leadership: Vision Techniques to Stay on Track
Let’s navigate the parallels between high speed driving and leadership… This is one of a series of articles I’m going to write on the...

Sep 2, 20233 min read
How Company Culture is Created by "Operationalizing" Values
The significance of organizational culture in determining a company's success is deeply embedded in management thought, often traced back...


Aug 25, 20234 min read
20 Situations Company Advisors Make the Biggest Difference
In the rapid scaling of a business, there are decisive moments that determine the trajectory of your company. These key inflection...

Sep 6, 20227 min read
How to "Force Growth" After Series B
So, this Series B+ SaaS company has great success to date with their first product and markets. They have “product / market fit”, and...

Sep 2, 20222 min read
Clarify Objectives with the “Because Test”
I thought meetings were pretty good until I got my Six Sigma green belt and started to see things through a DMAIC lens (Define, Measure,...

Sep 1, 20224 min read
10 Elements to Sustain Greatness
I watched a documentary on Ray “Boom Boom” Mancini (boxer), a champion boxer. He said, “It is very hard to get to the top, but it is even...

Aug 30, 20224 min read
9 Keys to a Marketing and Technology Teaming Well
CMO Magazine writes: Marketers battle regularly with the other departments in their organizations. Marketing vs. Technology is a cage...


Aug 29, 20226 min read
Say Yes to No! 12 Places to Say No
“No” seems like such a negative word. Usually we don’t want to use the word when correcting kids or when your colleague asks to borrow...


Aug 3, 20221 min read
Decker’s 15 Career Tips
These posts were prompted by many conversations for career advice or feedback from ex-colleagues and employees. As I recall, these were...


Aug 2, 20221 min read
6 C-Level Questions for Your Idea
Remember that any idea worth a lot will roll up to some C-level. So you might think about what the C-suite is thinking about when they...


Aug 1, 20223 min read
8 Principles to Create a GOOD Strategic Plan
What makes a good strategic plan? How do you make a good strategic plan? Wait... what is "good"?? My perspective on planning may be...


Aug 1, 20222 min read
13 Ideas to get MORE from Your Board Meetings
Is yours a board meeting or a bored meeting? Understanding what makes a great board meeting isn’t just important for the CEO and...


Aug 1, 20221 min read
10 Second Metaphor for Mindfulness
What is mindfulness? In a word, it is presence. It is to live (or rest your mind) in the present moment. That means letting go of the...

Aug 1, 20221 min read
Tips for CTO / CMO Relationships
Forrester interviewed me years ago for a paper on working with IT in startups and Dell. Bottom line: the most important aspect to good...

Jul 31, 20222 min read
The Obstacles to Going Faster
I find motorsports fascinating. I find many parallels between racing cars and growing, in life and business. To win in racing (or to go...
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