Aug 30, 20224 min9 Keys to a Marketing and Technology Teaming WellCMO Magazine writes: Marketers battle regularly with the other departments in their organizations. Marketing vs. Technology is a cage...
Aug 1, 20221 minTips for CTO / CMO RelationshipsForrester interviewed me years ago for a paper on working with IT in startups and Dell. Bottom line: the most important aspect to good...
Jul 31, 20226 min4 Ecommerce Executive Must-Haves (According to #1 Recruiter)What are the CEOs at top retailers looking for in their next ecommerce or digital marketing executive? “People want the unusual,” said...
Jul 31, 20225 min4 Steps to a "Test-Before-Invest" PlanDwight D. Eisenhower said, “In preparing for battle I have always found plans are useless, but planning is indispensable.” Have you...