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Sam Decker Blog

Sep 22, 20104 min read
I’ve Joined the Board of Monetate: Testing, Targeting and Personalization
I’ve been in digital marketing and ecommerce my entire career. As such, I recognize that online marketing is about balancing the creative...


Jan 2, 20083 min read
Prioritizing Marketers’ Top Priorities
This morning I got a research brief from Mediapost summarizing the findings from the Marketing Effectiveness Networking Group (MENG) and...
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