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  • Sam Decker

How to Matter More

Everyone matters to someone…and if you can’t think of anyone, you matter to your mom! But you can choose to matter more.

Here are some of my thoughts and experiences on "mattering more":


When you lead and take on increasing responsibility, you matter more to others. Leadership is the capacity and will to rally men and women towards something that impacts lives. The more you lead, the more impact you make. The more you lead, the more you inspire others. The more you lead, the more you build leaders. The more you lead, the more you matter.


Initiative is a common characteristic in leadership. However, a person can lead something they’ve been handed. Alternatively, one can decide to take initiative on an idea, and decide to lead that idea or decide to delegate the execution. To make any impact, someone has to take initiative for an idea to reach critical mass. Without initiative, without the spark, nothing happens.

Over the second half of my career I’ve realized my ideas don’t matter unless they get executed. I’ve learned the hard way that I can’t execute them all. Next, I learned the hard way how to delegate responsibility and ownership. Today most of my ideas are ‘owned’ by others. But, I’ve made a larger impact. However, I’ve made a larger impact and I’ve mattered more to great employees and managers because I’ve helped them succeed.


When someone listens to me, it allows me to talk. By talking I clarify thoughts, digest emotions, and develop a deeper relationship. Therefore, vice versa. It’s only when we listen that we can truly communicate, build relationships, move things forward, and matter more.

Proactive Communication

I’ve found I can have a bigger influence, make a bigger impact, and matter more by over-communicating. This is one of the principles I just read in Patrick Lencioni’s “Four Obsessions of an Extraordinary Executive”. Increase the frequency of communication and you increase the clarity of purpose. In doing so, you increase your visibility and authority as well. Great leaders communicate, build a more cohesive team, and achieve a bigger impact.

"Caring about others, running the risk of feeling, and leaving an impact on people, brings happiness." – Harold Kushner


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