Mar 26, 20068 minCarnival of the Capitalist (March 27)This week I’ve included some of the best submitted posts, and found some others I liked that cross leadership, entrepreneurship,...
Mar 2, 20062 min5 Tips to Market WITH Your CustomersTHIS WAS A RECENT ARTICLE PUBLISHED BY WOMMA… "Customers are exposed to anywhere from 247 to 3000 commercial messages each day," says Sam...
Feb 28, 20061 minOperationalize Customer OxygenIn a company you are surrounded by 8 walls…4 walls of a cube and 4 walls of your building. But that’s just a metaphor to reflect the fact...
Feb 19, 20062 minIntegrated Marketing with the Customer In MindLee Marc Stein posted a summary of points from a presentation by Paul Wang, Associate Professor of Integrated Marketing Communications at...